Buyable Stories

delivered by

Teams you can Trust

Great Science deserves a Story worth Buying

Too many brilliant ideas get stuck in the lab. Not because the science isn’t exciting, but because the story isn’t clear and compelling. Customers don’t buy data. Investors don’t fund confusion. They buy into Stories that make sense: backed by proof, told by Teams they can trust.

We guide people who want to turn complex innovation into Buyable Stories—and become Teams Investors and Customers Trust.

We help

All who explore, build, guide or fund propositions to achieve more Investable Outcomes - that’s the Product AND the Team - with less risk and more control.

Whether you are a science-preneur, a tech founder, or a Lab to Market Organisation, our integrated mission-control platform helps you turn breakthrough ideas into thriving businesses, step by step.

How?

  • We integrate automation with precision human touch to optimise Execution, build Team Power, and provide granular visibility into Progress and Team Growth.

  • We precision-connect Know-how Ask with Offer, on demand

The Shift

We guide sciencepreneurs and tech innovators to stop leading with complexity and start delivering with clarity.

From lost-in-the-woods… to market-ready.
From raw potential… to Buyable Story.

Founders and Teams

Avoid getting lost in the Innovation Woods

See, Apply and Build Talent. Know deeply what you have - and what you need. Value each individual. Work together more productively and smoothly. More traction, less friction. Grow your Team Power

Uncover Customer Value – effectively, efficiently. Work with the End in mind | Learn by Doing | Build practical, repeatable Know-How

Focus attention on producing well-targeted evidence. Work step-by-step through the process of building up a Buyable Story.
With high autonomy, full task support and precision guidance.

We help Science-to-Market Organisations
bridge the gap between Lab and marketplace more effectively and efficiently

From lost-in-science… to market-ready.
From rough diamonds… to Investable Outcomes.

Science-to-Market Organisations

Bridge the Gap between Lab and Marketplace

Frame better to focus attention on high-potential initiatives

Avoid roadblocks and reduce team risk

Manage and guide initiative progress more effectively

Service clients more effectively and efficiently

Sustain stakeholder attention and support

What we do

we are fitter for purpose

  • Michael Rivers

    CO-FOUNDER | CUSTOMER VALUE

    Unlocks complex problems through outcome-driven system changes that work for all.

    Orchestrates, shapes, and drives the development of buyable and investable propositions - at individual, team, company, consortium, community and country levels.

    Futures Strategist and Innovation Engineer: Innovation Management Performance specialist; certified Exo Sprint Coach; Evolution Alliance Mentor; Pitch Coach

  • Renzo Pellandini

    CO-FOUNDER | SERVICE DESIGN AND DELIVERY

    Engineer, specialized in process design. Technology enthusiast

    In Asia since 2005 (China, Taiwan)

    Executive Coach: emphasis on leadership; behaviour; intercultural aspects; conflict management

    Transformation Coach: certified Exo Consultant; Purpose Launchpad Mentor

  • Frank Smeets

    PARTNER | NETHERLANDS

    Engineer, with a nose for business opportunity, a heart for technology and an open mind as to what the future might look like.

    Always starts with the end in mind.

    Deep commercial and domain experience across Agro-tech, High-tech, Life Science and the health domain.

    Seasoned Innovation Coach: certified Exo Trainer, Consultant and Sprint Coach

Get in touch